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Distinct Group
Elevating their online presence for the next chapter of growth.
23%
Business growth
Overall growth post website launch.
#1
Various rankings
Moved into position 1, post launch.
74%
YoY traffic increase
From 4.7k unique to 8.2k.
The challenge
Distinct Group had grown beyond the look and structure of its existing website. The business needed a sharper digital presence and a considered brand refresh, with updated typography, colour, imagery and graphical direction that could make the company feel more mature without losing the energy of a founder-led team. At the same time, the site needed to organise a broad service offer, support sector-led content and give the marketing team a more flexible Webflow foundation for future growth.
Our approach
We began by treating the website as a brand refresh as much as a build. Through discovery, component inspiration, content mapping and stylescape exploration, we worked with Distinct’s marketing team and directors to refine the visual direction before moving into page design and Webflow development. The final build combined a more confident identity with CMS-powered templates, structured service and sector pages, responsive interactions, logo-derived animation details and a platform Distinct could keep extending through resources, regional pages, client proof and campaign-led updates.
23%
Business growth
Overall growth post website launch.
#1
Various rankings
Moved into position 1, post launch.
74%
YoY traffic increase
From 4.7k unique to 8.2k.
The impact
“The team were always a pleasure to speak with and highly knowledgeable regarding their specialisms. I felt like they went above and beyond at every step to ensure a really high quality finish product.”
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